How to write the perfect social media post

How to write the perfect social media post

The title of this article could be accused of being rather misleading as there really is no definitive perfect social media post. That’s because there are so many factors to consider; from the platform and your brand to its audience and what you’re hoping to achieve with your marketing. For many, social media posts are…

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December 2019 – SEO and marketing news

December 2019 – SEO and marketing news

The laborious year that is and was 2019 is finally drawing to a close and we all got a general election as an early Christmas present this year! While it might seem like coal in the stocking, it has at least meant that attention has been drawn away from what has been a rather quiet…

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March 2019 – SEO and marketing news

March 2019 – SEO and marketing news

Although March 2019 may go down in UK history as “the month of Brexit,” we thought we’d instead cast our eyes over the more positive stories affecting the SEO and marketing world. In this month’s post, we check on the latest from Google, cover a consultancy marathon, analyse the highest paid jobs in digital marketing…

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June – SEO and marketing news

June – SEO and marketing news

GFacebook tests ‘subscription Groups’ that charge for exclusive content Facebook will be testing a new feature (largely in parenting, cooking, and home organization groups) where admins can charge users between $4.99 – $29.99 per month for access to special ‘sub-groups’ containing exclusive content and posts. Facebook will not be taking a cut, but since this…

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April – SEO and marketing news

April – SEO and marketing news

Google wants to make audio content searchable Google is now aiming to make audio as easily searchable as text or images. In an interview with Pacific Content, Google Podcast Teams lead Zack Reneau-Wedeen said: “The way that we’re approaching the problem fits really nicely with Google’s mission to organize the world’s information and make it…

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Marketing after Facebook

Marketing after Facebook

In what seems like a carousel of screw-ups, Facebook may be facing the one screw-up that will end it all. Facebook, after a massive breach in user privacy involving Cambridge Analytics, could be in store for some massive regulations on how it shares users’ data with advertisers on a global scale.

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March – SEO and marketing news

March – SEO and marketing news

As New EU Data Regulations Loom, Grapeshot Empowers Marketers to Increase Digital Scale and Delivery with Contextual Intelligence The company Grapshot, through contextual intelligence, is claiming to be able to work with and thrive with the impending GDPR, which is going into effect on May 25th. Through real-time context and not relying on cookie ID…

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