0

The Ineffable Power of Video Marketing in the Digital Age

Mar 1, 2024 / by
The Ineffable Power of Video Marketing in the Digital Age

For many of today’s kids, TikTok and YouTube form the backbone of their lives and are immeasurably powerful tools that marketers are already aware of. 20% of Gen Z spend more than 5 hours a day on TikTok and while it would be easy to scoff, marketers should instead be seeing this as a wake-up…

Tags: , ,
0

How to increase conversions with a killer explainer video

Feb 3, 2015 / by
How to increase conversions with a killer explainer video

As we described in a previous article about infographics, visual content can be highly effective in digital marketing campaigns. While the term ‘explainer video’ may not be a part of everyone’s vocabulary, most people are able to recall all the times that they’ve seen those cool, animated videos, usually accompanied by some crafty sales copy…

Tags: , , ,