7 awesome content curation tools

Oct 5, 2015 by
7 awesome content curation tools

Arguably, the toughest part of generating high quality content on a regular basis is picking the right topics.

While a lengthy brainstorming session is definitely recommended every couple of months, the internet has an abundance of content curation tools which can also help you to enhance your content marketing strategy, both in regards to sharing content from thought leaders and creating unique content yourself. While there are too many tools to list in this article, here are 7 that you can’t go wrong with.

1 – Quora

Although Quora is primarily used for discussions, it can also be incredibly helpful for content curation purposes. Quora has an inbuilt functionality whereby you can input certain search terms and receive notifications regarding new articles in your designated field. This is an excellent way to receive cutting edge industry information and share it (or write a blog post about it) before your competitors get a chance to.

2 – Feedly

For anyone who enjoyed using Google Reader, you are sure to become a fan of Feedly. Available for both mobile and desktop devices, this easy to use RSS reader pulls data from news sources and new blog posts within your specified industry. It is also fully integratable with all social media platforms. The only downside is that it doesn’t pull images, but if visual content is not particularly pertinent to your niche, then you definitely should consider using Feedly.

3 – Blundlr

Bundlr is a very user-friendly content curation tool, primarily because it ‘bundles’ all content into manageable groups which can be published via social media or on your site at a later date. If you are curating content for a variety of niches, it’s easy to lose track of things. This makes Bundlr a recommended tool if you have multiple sites and do a lot of content curation.

4 – ContentGems

Whether you’re looking for inspiration for your latest blog post or hot content to share, ContentGems is a handy tool. With access to over 200,000 RSS feeds, you will have an abundance of content to choose from every day, regardless of your niche. You can also filter the content via social signals – this is particularly useful if you are looking to insert your brand into a news story, as you have clear evidence of the potential virality of your post.

cambridge-web-marketing-co-blog-content-image-spunge5 – Spundge

Spundge allows you to curate content into aesthetically pleasing notebooks, which are perfect for sharing with your audience (or other members on the Spundge network). Spunge is also a great tool because the more you use it, the more it learns what kind of topics you’re interested in, providing you with high value content without having to spend as much time searching for it.

6 – Triberr

Described as an ‘influencer marketing platform’, Triberr is excellent if you want to find cutting edge content from industry thought leaders. Additionally, Triberr allows you to join particular interest groups which are goldmines for highly-targeted industry content.

7 – Pinterest

Why is a popular social network included in this list, you ask? Well, aside from being a great way to connect with others using visual content, Pinterest is excellent for content curation purposes. You can follow people within your industry, and thanks to the platform’s guided search functionality, it’s easy to narrow down your options and find niche pins which are sure to be a hit with your followers.

Content strategist (and Pokemon expert), Nicole Kohler, advocates creating a secret board on Pinterest strictly for content curation purposes.

“If you find something on Pinterest that looks promising, requires further investigation, or that you’d like to schedule for future sharing, simply pin it to a secret “curation” board of some kind, and then it will always be easily accessible if you need to re-visit it later.

“A secondary perk of using a secret board as a curation tool: you can later move a secret pin to your non-secret boards simply by editing it. To do this, simply click the pin, click “Edit” on the top right, and change the board location. This won’t cause the pin to re-emerge as new in the feeds of users, but it will at least make it visible for future viewers of your board.”