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How to make SEO seem exciting

Apr 30, 2021 / by
How to make SEO seem exciting

SEO is a lot of things. It’s a cost-effective way of increasing brand visibility, an endlessly evolving digital marketing practice and a cornerstone of millions of business strategies across the world. One thing it is rarely called, however, is exciting.

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Dealing with duplicate content

Apr 16, 2021 / by
Dealing with duplicate content

There are only so many words and letters and only so many possible combinations of those words and letters. With the literal billions of web pages now populating the Internet, it is only natural that duplicate content would occur after a time.

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March 2021 – SEO and Marketing News

Mar 26, 2021 / by
March 2021 – SEO and Marketing News

To say there’s a lot to get through this month would be an understatement. This month’s SEO and marketing news is going to be more of a bitesize affair (there’s just so much to fit in), so, let’s crack on shall we?

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February 2021 – SEO and Marketing News

Feb 26, 2021 / by
February 2021 – SEO and Marketing News

There’s a new President in the White House (an actual adult this time, it would appear) and Facebook has cancelled Australia (or is it the other way around?). But the real question is – what’s going on in online marketing and SEO? As ever, the news cycle is dictated largely by the pandemic, but a few…

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Optimising for featured snippets – 10 top tips

Feb 19, 2021 / by
Optimising for featured snippets – 10 top tips

The best SEO techniques used to be as simple as using basic keywords to achieve that glorious number one ranking. But with the advent and increasing popularity of featured snippets, it’s now no longer good enough to get to number one.