An introduction to digital marketing

An introduction to digital marketing

Over the last few years, traditional forms of marketing have been completely usurped by the burgeoning industry of online marketing. Evidence shows that increasing amounts of revenue and sales are being driven in the online marketplace. In this new world, how can you manage to stand out amongst the noise and rise above the competition?

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Using audio content in your digital marketing

Using audio content in your digital marketing

The ingenuity of using audio content as a digital marketing tool is that the person listening does not have to be fully engaged, unlike when reading a blog post. One in four internet users listen to podcasts, and in the UK 76% of workers (Londoners excluded) travel to work – this represents an awful lot of people…

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