social Archives - Cambridge Web Marketing Co

Book Review: Secrets for Blogging Your Way to a Six-Figure Income

Jul 24, 2015 / by Jack Knopfler

Collaboratively written by Darren Rowse, of Problogger fame, and Chris Garrett, a successful online business consultant, Secrets for Blogging Your Way to a Six-Figure Income was a revelation in the blogging community when it was released several years ago.

Tags: authorship, blog, content, content marketing, creativity, marketing, monetisation, outsourcing, quality content, social, wordpress, writing

Making the most of social media: Facebook, Twitter & LinkedIn

Jun 17, 2015 / by Jack Knopfler

Unless you’ve been living under a rock for the last few years, you’re probably aware that social media marketing has become an excellent tool for driving traffic to your site, generating brand exposure, cultivating a positive relationship with your audience and establishing yourself as an expert in your field.

Tags: Facebook, LinkedIn, social, social media, Twitter

How to build a community around your brand

Mar 25, 2015 / by Jack Knopfler

There are numerous benefits to having a community of people who are loyal to your brand. A sense of community amongst your customers is key to repeat business as well as positive personal recommendations, both of which help ensure the longevity of your brand.

Tags: branding, community, social

An introduction to digital marketing

Feb 19, 2015 / by Adam Barratt

Over the last few years, traditional forms of marketing have been completely usurped by the burgeoning industry of online marketing. Evidence shows that increasing amounts of revenue and sales are being driven in the online marketplace. In this new world, how can you manage to stand out amongst the noise and rise above the competition?

Tags: digital, digital marketing, marketing, social

Your guide to hashtags: Why you need them (and how to use them effectively)

Nov 18, 2014 / by Adam Barratt

You may be rolling your eyes right now – after all, everyone knows what a hashtag is, right? While the concept is indeed basic, most people get it wrong.

Tags: hashtags, seo, social

Infographics part 2: how to promote your infographic effectively

Oct 18, 2014 / by Jack Knopfler

If you’ve read our previous article on infographics, you’ll know that the primary key to success is designing an infographic that provides genuine value to people. In other words, it’s designed with an end result in mind. This end result might include: tackling a contentious issue, illustrating a complex technical concept, conveying the meaning behind…

Tags: infographics, promote, seo, sharing, social

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