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Tag Archives: «branding»

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Ten easy ways to Work Smart, Not Hard…

Feb 25, 2016 / by Ann Hawkins
Ten easy ways to Work Smart, Not Hard…

How to make more profit with less effort. From Ann Hawkins www.annhawkins.com Author of New Business: Next Steps

Tags: advice, ann hawkins, branding, content, content marketing, creativity, marketing, new business, promotion
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3 neglected offline marketing tactics

Feb 5, 2016 / by Jack Knopfler
3 neglected offline marketing tactics

Whether or not your business is digital by nature, it is important to take the digital presence of your business extremely seriously. Content marketing, SEO, landing page optimisation, guest blogging, social media and email marketing are all effective digital tactics for growing your brand – all of which we strongly advocate using!

Tags: advice, branding, content marketing, marketing, offline marketing, promotion
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Will paid advertising destroy Instagram?

Aug 10, 2015 / by Jack Knopfler
Will paid advertising destroy Instagram?

Advertising on social media platforms continues to grow and grow. In a recent study conducted by eMarketer, it was shown that $23.68 billion (around £15 billion Sterling) is going to be spent on paid media on social media to reach potential consumers throughout 2015.

Tags: advertising, branding, content, instagram, monetisation, spam
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How to launch an ebook effectively

Jun 23, 2015 / by Jack Knopfler
How to launch an ebook effectively

Last time we discussed ebooks, we looked at the various reasons behind publishing one, and how you can allow your ebook to have a real impact on your reach – in particular, by building up your brand and following before the date of publication.

Tags: branding, content, content marketing, ebook, marketing, monetisation, writing
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How to create a ‘Halo Of Activity’ around your brand

Jun 11, 2015 / by Nick Annies
How to create a ‘Halo Of Activity’ around your brand

Digital web marketing includes a whole raft of activities that contribute to the overall success of a brand and its rank and exposure. A successful campaign is focussed around people and how they interact with information, rather than machines and how they collect and present data!

Tags: blog, branding, content, content marketing, creativity, google, seo, social media, Twitter, wordpress
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How to build a community around your brand

Mar 25, 2015 / by Jack Knopfler
How to build a community around your brand

There are numerous benefits to having a community of people who are loyal to your brand. A sense of community amongst your customers is key to repeat business as well as positive personal recommendations, both of which help ensure the longevity of your brand.

Tags: branding, community, social
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Why Twitter’s good for business

Dec 5, 2013 / by Adam Barratt
Why Twitter’s good for business

Many businesses, small and large, are using Twitter to generate followers and more business. Whether it is to inform people about your latest offerings or share news about new blog postings, you can make a strategic use of Twitter to promote your business.

Tags: branding, customer feedback, going viral, Twitter, wide reach

Building brand authority with your content marketing strategy

Periscope is a very useful digital marketing tool...
How do you utilise your content marketing strategy to build genuine lasting authority and start 2021 off on the right foot?

20 years of Google Ads

Google Ads turned 20. Let's take a look back through its history, focusing on the highlights and the lowlights along the way. 
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