A quick guide to the GDPR

A quick guide to the GDPR

In the highly unlikely event that you hadn’t heard about it already, the GDPR has gone into effect. And if you are one of the many companies that will still have dealings with people of the EU after Brexit takes place, you’re going to have to know how to comply with it.

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How to write a newsletter that converts

How to write a newsletter that converts

If you’ve read any marketing blogs recently, you may have found that marketers are obsessing over PPC advertising platforms with the potential to deliver huge returns on minimal investments. With this in mind, email marketing can seem somewhat antiquated.

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June – SEO and marketing news

June – SEO and marketing news

GFacebook tests ‘subscription Groups’ that charge for exclusive content Facebook will be testing a new feature (largely in parenting, cooking, and home organization groups) where admins can charge users between $4.99 – $29.99 per month for access to special ‘sub-groups’ containing exclusive content and posts. Facebook will not be taking a cut, but since this…

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Link building tips for e-commerce businesses

Link building tips for e-commerce businesses

As you’re probably aware, link building is a significant part of SEO and it should be an important consideration for any type of business. If you’re running an e-commerce store, the link building tactics you employ will need to be slightly different to a B2B service business. Here are some of the best e-commerce link…

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May – SEO and marketing news

May – SEO and marketing news

Brexit blamed for dramatic fall in UK business registrations With Brexit looming, many foreign companies are leaving the UK or withholding investment. French companies have invested in 48% fewer businesses in 2016-17 than the previous year. Belgium have invested 38% less, and the Netherlands report a 52% drop. In what is being called a business…

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Five excellent examples of live video marketing

Five excellent examples of live video marketing

80% of a brand’s audience would rather watch a live video stream than read a blog post. This should come as no surprise – video consumption is passive and requires less energy than reading. Also, video provides a more sensory rich experience than traditional text content.

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